Affinoz — 1K to 100K Monthly Organic Users
Complete SEO transformation scaling from 1K to 100K monthly organic users through technical excellence, content strategy, and sustained inbound growth.
100K
Monthly Users
100×
Traffic Growth
+65%
Conversion Rate
Client
Affinoz
Industry
E-Commerce / Lifestyle
Location
India
Services
Technical SEO, Content Strategy +2 more
The Challenge
Affinoz was stuck at 1,000 monthly organic visitors with minimal SEO infrastructure. Crawl depth issues, thin product descriptions, and no topic authority in any category meant Google largely ignored the domain.
The Strategy
Established full category-level topical authority through a 200-article content calendar. Built a technical foundation — sitemap restructure, crawl budget rules, image compression — to enable rapid indexation of new content.
Execution & Results
Produced and published 200+ SEO-optimised articles, 40 long-form pillar pages, and 120 product-category landing pages over 9 months. Simultaneously ran a white-hat link-building campaign generating 300+ dofollow links.
Monthly organic users scaled from 1,000 to 100,000 — a 100× increase — within 12 months. Conversion rate improved 65% through landing page A/B testing and call-to-action restructuring.
Services Provided
- Technical SEO
- Content Strategy
- Conversion Optimisation
- Backlink Strategy
Technologies & Tools
“The organic growth Uptrix generated changed our entire business model. We went from paying for every click to being flooded with free, high-quality traffic.”
Founder
Affinoz
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